Tuesday, September 29, 2009

Econet Lesotho Launches Mobile E-Mail Service

Econet Telecom Lesotho (ETL) has partnered with ForgetMeNot Africa, a specialist in unified messaging for telecoms operators, to launch a two-way e-mail service across ETL's entire wireless subscriber base. ForgetMeNot's Message Optimiser will bring e-mail to rural and urban areas across Lesotho via any mobile phone, without the end user requiring internet access, or the need to upgrade their device or download a specific application.
The vendor claims that this will more than double the population's access to email. 'Currently Lesotho's population has to share access to a little over 2,000 PCs connected to the internet, most of which are in urban areas.
Availability of smartphones, laptops and even fixed line internet connections is very low for this highly literate country,' said Jeremy George, COO of ForgetMeNot Africa, adding, 'Using ForgetMeNot's Message Optimiser, ETL will bring mobile email to the entire subscriber base of both post- and pre-pay customers across Lesotho. The service will transform the country's low grade mobile phones into a stepping stone across the global digital divide.'

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