Wednesday, March 3, 2010
Etisalat Plans To Have 4 Million Clients In Nigeria This Year
Etisalat will rent infrastructure from telecoms companies rather than spending the money on constructing new networks. Evans added that the global economic slowdown has affected the telecoms business in Nigeria, but Etisalat remains hopeful that the industry will pick up by 2011, by which time the company is expected to break even. In order to boost its customer base, Etisalat is targeting users of other network operators by focusing on high network quality, the provision of robust products, competitive prices and good customer service.
At present, Etisalat is operational in all of the country’s states and its network covers 40% of the population.