Thursday, March 25, 2010

Cell C, Nokia Bring Football to the Phone

The football fans of South Africa can now have access to multimedia information on football training and techniques via their mobile. The new deal signed between South African mobile operator Cell C and Nike is aimed at creating a starter pack to give quick doze of football related information to both fans and players.

Nike Football+, a digital coaching programme aimed at players who want to improve their game would be offered as the starter pack of the Cell C Nike Football+ along with advice and instructions from top coaches and clubs like Barcelona, Arsenal, Liverpool or Juventus. In addition, exclusive downloads and Nike events could also be gained access by the subscribers.

Apart from this, several other offers are included like the hosting of Nike Football content on MXit, one of the biggest South African youth portals, also open to Cell C subscribers and named Cell C Locker Room.
News, audio, video, adverts from Nike, football leagues and live updates, scores and goal alerts are featured in the content. The Cell C Nike Football+ starter pack is available at the rate of ZAR 3.99 nationwide.

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