Tuesday, January 27, 2009

Nigeria's GiCell to Enter Mobile Market

Nigeria’s GiCell Wireless is to begin providing a mobile network, with what it dubbed the cheapest tariffs in Nigeria.  Speaking to the Daily Trust Chief Executive Officer Usman Abubakar Gumi said his company will be rolling out a CDMA 450 network to provide voice and data services, initially serving five states.

“We intend to launch in the second week of February, and our strategic advantage will be to provide the lowest tariff to our subscribers as well as superior voice quality and wide Coverage”, he told the daily.

The project is supported by the World Bank.  GiCell was selected as the first Universal Access Service provider in Nigeria to provide telecommunications service to un-served and under-serve areas. The World Bank’s support of US$ 5 million is backed by funding from other banks and local investors.

Nigeria continues to be one of the fastest growing markets in Africa with triple-digit growth rates every single year. It passed Egypt and Morocco in 2004, and South Africa in 2008 to become the continent's largest mobile market.

Subscribers have grown from almost nothing in 2001 to exceed 53 million as at June 2008 and expected to cross 77 million by 2013 with a penetration rate of 28% and revenue of more than $10 billion per annum.

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